Senior Marketing Executive - Brand (1485)

Do you want to create a better world for animals? At the RSPCA, we believe all animals deserve kindness and respect. We work for the benefit of every animal – as well as pets, that includes farmed animals, wildlife, and animals used in science. Choose a career with us and make a difference for every kind.

We are looking for a new team member to join us on a 14 month maternity cover contract, as Senior Marketing Executive - Brand. You will be working as part of the Brand Marketing team reporting to the Brand Marketing Manager. 

*As this is a Maternity Cover, we are looking for a mid August Start date to allow a smooth transition*

• Working hours: 35 hours / Mon - Friday. 
• Hybrid role: Your base will be at Horsham West Sussex or Blackfriars London. Hybrid working isn't a tick exercise for us - we live the values, for this role you will be asked to be in person one day per month or as required for meetings, however this is open to flex. It's important to us that you always feel supported, we keep in touch regularly while working from home and there's always a teammate around for support or a quick chat.

Are you ready to join our movement?

Here at RSPCA no two days are the same in the Brand Marketing team, below is a short summary of what a typical day might look like, for full insight please refer to the job description.

As a Senior Marketing Executive, you will support effective marketing strategies to promote the RSPCA brand and boost public engagement in animal welfare. You will deliver marketing campaigns and collaborate with teams to build consideration, trust, and awareness among priority audiences. Ensuring marketing and communications are based on audience insight, you will engage the right audience at the right time with appropriate communications, products, or services.

Acting as a link between the creative design team and audience-facing teams, you will develop impactful communication briefs that convey our brand purpose, messages, and tone. You will also develop integrated communications plans to inspire people to engage with our products, including fundraising, pet information, advice, and advocacy campaigns. Your approach will be agile, digital-first, and product-focused, prioritising the user's needs and experience.

This role will require you to line manage 1 Marketing Executive. 

• Experience of delivering marketing communications strategy.
• You will  understand data from marketing channels and can use numbers to weigh up a decision.
• Demonstrable experience of impact across a range of channels.
• A great copywriter, produces clear, conversational copy in the brand's style and tone of voice.
• Post graduate degree level education or equivalent experience level

Please attach a CV and Cover letter outlining how your previous/current experience correlates to the desired competencies of the role.

We are really lucky that some of our roles attract a high level of interest and for this reason we review applications as they are received, unfortunately on some occasions this means roles may close earlier than advertised; so early submissions are highly recommended.  We are unable to accept applications past the close date.

We want to ensure we do all we can to give you a positive candidate experience through our recruitment. Whilst we do try to give feedback where we can, sometimes due to receiving high levels of applications, this may not always be possible

We recognise that a diverse and inclusive workforce is essential to achieving our core mission. For this reason we actively encourage a wide diversity of applications - in particular from members of minority ethnic groups, and people with disabilities - as these candidates are currently under-represented at the RSPCA.

Should you need any support with your application or interview process please contact resourcingteam@rspca.org.uk

Our mission is to ensure animals have a good life by rescuing and caring for those in need, by advocating on behalf of all animals and by inspiring everyone to treat them with compassion and respect