Senior Marketing Manager - Brand (2089)

Do you want to create a better world for animals? At the RSPCA, we believe all animals deserve kindness and respect. We work for the benefit of every animal – as well as pets, that includes farmed animals, wildlife, and animals used in science.

Choose a career with us and make a difference for every kind.

We are looking for a new team member as a Senior Marketing Manager - Brand.

• Working hours: 35 hours / Monday - Friday. 
• Hybrid role: Your base will be at either our Horsham, West Sussex or London Hub.
• Hybrid working isn't a tick exercise for us - we have monthly team meetings in each of our Hubs and it would be great to see you there!

*We are aiming for the successful candidate to join us by 1st May 2025*

It's important to us that you feel part of our team from the start. We like to keep in touch with regular check-ins and team meetings. There's always a teammate around for support or a quick chat.

Are you ready to join our movement?

As a new and growing team the Strategic Marketing Team is constantly identifying new opportunities within the RSPCA. You will work closely with the Section Lead to extend the RSPCA's reach and engage new audiences in Animal Welfare, while also leading on already established marketing and engagement campaigns.  There is the opportunity to help shape the Strategic Marketing Team's planning and processes so the ideal candidate would have experience working in a growing team and establishing marketing and engagement approaches for the first time. 

The team works across the full breadth of the RSPCA, as the Senior Marketing Manager you will either directly, or by supporting members of your team, work on projects in all areas of the business.

Partnership working is critical to the success of the Strategic Marketing Team. We have a well established and strong mix of communications, marketing and engagement professionals working at the RSPCA. You will partner with colleagues in strategic support (audience research, planning and innovation), Data and Insight, and Digital Experience, to name a few to develop integrated marketing and comms responses. 

Are you someone who can confidently lead a team in growth and provide expert advice and guidance to teams across the business on marketing strategy?

The Strategic Marketing Team is expanding, and in this newly created role, you will lead a team of two, with the potential for future growth. Experience in managing teams, particularly in a remote setting, is essential. We're looking for someone who thrives in an environment where priorities and strategies are still evolving, with an agile approach to the role being crucial.

To succeed, you'll need strong communication, influencing, and relationship-building skills, alongside extensive marketing and engagement experience. As a Senior Marketing Manager, you'll be adept in marketing planning, helping internal partners navigate opportunities or challenges, and creating audience-focused strategies.

Key Skills:

• Strong collaboration and relationship-building abilities, with a talent for engaging others toward common goals
• Excellent communication skills, with the ability to simplify complex information
• Experience managing a variety of campaigns, from behavior change and fundraising, to partnerships, education, and thought leadership
• Proven ability to manage agencies, including competitive tendering

If you have a deep understanding of marketing planning driven by audience insights and data, we'd love to hear from you!

Successful candidates for certain RSPCA roles will need to undergo a Disclosure and Barring Service (DBS) check.

Applicants must have the legal right to work in the UK - We are unable to sponsor visas at RSPCA.

Due to high interest in some of our roles, we review applications as they are received. This can occasionally result in positions closing earlier than advertised. Therefore, we strongly recommend submitting applications early.

Unfortunately, we are unable to accept applications after the posted closing date.

We want to ensure we do all we can to give you a positive candidate experience through our recruitment. Whilst we do try to give feedback where we can, sometimes due to receiving high levels of applications, this may not always be possible.

We are building the future of a diverse Society, and our priority is to support animal welfare by finding people from all backgrounds who are committed  to our mission.  For this reason we actively encourage a wide diversity of applications - in particular from members of minority ethnic groups, and people with disabilities - as these candidates are currently under-represented at the RSPCA. Your transferable skills & lived experiences could make you a valuable addition to our RSPCA Family! 

Should you need any support with your application or interview process please contact resourcingteam@rspca.org.uk / 0300 123 0685.

Our mission is to ensure animals have a good life by rescuing and caring for those in need, by advocating on behalf of all animals and by inspiring everyone to treat them with compassion and respect.