Marketing Executive - Donor Recruitment (2172)

Do you want to help create a better world for animals? At the RSPCA, we believe animal welfare is everyone's welfare. Join us in creating a better world for every animal. We can do it if we work together, everyone for every animal.

Choose a career with us and make a difference.

We are looking for a new team member as a Marketing Executive - Donor Recruitment to join us on a permanent basis. 

• Working hours: 35 hours / Mon - Friday. 
• Hybrid role: Your base will either be at Horsham West Sussex or London. Hybrid working isn't a tick exercise for us - we live the values, the expectation for this role will be 3 days in the office per month, and this is open to flex around you and the operation

It's important to us that you feel you are part of our team from the start. We like to keep in touch with regular check-ins and team meetings. There's always a teammate around for support or a quick chat.

Are you ready to join our movement?

You will be responsible for recruiting new Sponsorship and Lottery donors by managing marketing campaigns via direct response TV (DRTV). This includes media planning and analysis, content development, and developing donation journeys (online and offline) that drive conversion and deliver a positive donor experience. 

You'll be a key player in delivering impactful supporter recruitment campaigns. You'll collaborate on TV adverts, partner with media agencies to optimise campaigns, and refine donation journeys to enhance supporter experience. You'll also analyse campaign performance using CRM data and industry insights, manage operational aspects like budgets and supplier relationships, and build strong internal and external partnerships. By keeping up with sector trends, you'll help ensure our strategies stay fresh, innovative, and effective.

Not worked on direct response TV before but got great direct marketing experience? Then we still want to hear from you! For more information as to what the role will entail, please see the attached job description

You'll have a flexible approach to work and will be passionate about delivering high quality outcomes. You'll have strong stakeholder management skills and the ability to work on your own initiative. 

You'll share our values of being compassionate, inspirational, committed, expert and act with integrity.  In addition you'll have:

• Direct marketing experience (essential)
• Proven project / campaign management skills
• The ability to develop strong working relationships 
• Strong attention to detail
• Excellent time management skills
• Highly numerate and comfortable working with data, spreadsheets and marketing/financial KPIs
• Strong ability to multi-task on-going campaigns

Successful candidates for certain RSPCA roles will need to undergo a Disclosure and Barring Service (DBS) check.

Applicants must have the legal right to work in the UK - We are unable to sponsor visas at RSPCA

Due to high interest in some of our roles, we review applications as they are received. This can occasionally result in positions closing earlier than advertised. Therefore, we strongly recommend submitting applications early. Unfortunately, we are unable to accept applications after the posted closing date.

We want to ensure we do all we can to give you a positive candidate experience through our recruitment. Whilst we do try to give feedback where we can, sometimes due to receiving high levels of applications, this may not always be possible

We are building the future of a diverse Society, and our priority is to support animal welfare by finding people from all backgrounds who are committed  to our mission.  For this reason we actively encourage a wide diversity of applications - in particular from members of minority ethnic groups, and people with disabilities - as these candidates are currently under-represented at the RSPCA. Your transferable skills & lived experiences could make you a valuable addition to our RSPCA Family! 

Should you need any support with your application or interview process please contact resourcingteam@rspca.org.uk / 0300 123 0685.

Our mission is to ensure animals have a good life by rescuing and caring for those in need, by advocating on behalf of all animals and by inspiring everyone to treat them with compassion and respect